Searching is soooo Web 1.0.
To help Gen Z and Millennials find apps and games they’ll love, we developed The Play Report — a scrollable short video pilot that transforms Google Play from a utility, into a destination for discovery.
The Ask
Google joined forces with Monks to reimagine how users discover the apps and games on Google Play.
This 60-episode content series features trusted and popular YouTube Creators showcasing the latest & greatest apps and games on Google Play. Knowledgeable voices in gaming, lifestyle, and technology share tips and recommendations, diving into what’s trending as well as hidden gems from developers around the globe.
Creative Lead, Content Design, Copy, Scripting
Creative Director: Vincent Vercoutre
ACD Copy: Mark Walter
ACD Art Director: Ade Yeo